Battlefield 3 is the latest installment in EA's Battlefield first-person online shooters and is the 11th variation in the Battleifled franchise.
Objective is to have a large player base with servers maxed out. Epic battles with 64 players duking it out in vehicles, on foot it in the air. The balance of the classes, weapons and vehicles is a delicate one and easy to get wrong but can be nirvana to the FPS online gamer when executed properly. Keeping players interested and not allowing them to get distracted by the next similar title that comes out is also a challenge that DICE and EA have obviously put some thought into.